PR Newswire

Prime Outlets, a collection of 21 outlet shopping centers throughout the U.S., announced today it is partnering with VH1, a division of MTV Networks, to support the VH1 Do Something Awards. The Do Something with Style initiative represents Prime Outlets' commitment to support cause related programming on a national level. Hosted by Jane Lynch, the Do Something Awards will honor young activists, 25 and under, who are working to make the world a better place. In addition to honoring five nominated rock stars of social change, all up for the $100,000 grand prize for his or her cause, the Do Something Awards will also honor celebrity activists during the star-studded event. To show its support for this great organization and event, Prime Outlets is encouraging all fashionistas to Do Something with Style and text a vote for their favorite style activist and be automatically entered for a chance to win a $500 Prime Outlets Gift Card. The style activist with the most text and online votes will be announced during the Do Something Awards, airing live on VH1 Monday, July 19 at 9/8C. Read the entire article here.