Have you noticed anything new at Starbucks lately? Partnering with Bono’s (RED) organization in the fight against HIV/AIDS in Africa, Starbucks has been serving its beverages in a limited-time cup to celebrate the funds raised so far for the Global Fund– enough for 14 million days of medicine.
In addition, for each purchase of a (STARBUCKS)RED product or use of a gift card, Starbucks will donate a percentage to the Global Fund. (RED)’s other partnerships in the past have included Nike, Gap, and more.
The collaboration between Starbucks and (RED) is a step to improving the lives of the many people living with HIV/AIDS. You can take action today by understanding the impact of the epidemic, spreading awareness, and even stopping by Starbucks!