Technology

Google Maps is a popular go-to tool for finding places easily. However, an organization can maximize its impact beyond just getting directions.

Get on the map.

List your organization in Google's Business Directory by filling out a form that will then list you in Maps. If you are running a small project out of your home, it's best to wait until you have office space.

We’ve all heard the old adage, “A picture is worth a thousand words,” and you want to be able to use images to sell your cause. But taking an effective picture requires some thought. Here are some things to consider when taking a photo to promote your cause.

Foursquare is one of the newest geo-location social networks. If you aren’t familiar you, a person can “check in” to places he or she visits and shops. Someone can also see where his or her friends are going and their comments about their experience. Here’s how to use Foursquare to your org’s advantage:

Twitter is on the way to breaking the stereotype that the network is simply a broadcast of people’s personal thoughts. Show your supporters that Twitter is a way to update them, to receive their feedback, and to constantly progress toward your common goals.