CEO of Abercrombie: Offer Clothes for People of All Body Types

Signatures

19,185 of 25,000

By Ben Kassoy (Contact)

Recipients:

Mike Jeffries, CEO of Abercrombie & Fitch

You made your voice heard. Now Abercrombie is launching an anti-bullying campaign.

Petition

Background

This petition is now closed. Thank you for your support. What else is making you mad? Submit your own petition idea.

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UPDATE: You said, “Fitch, please!” A&F listened.

We delivered your 15,000+ signatures to Abercrombie, demanding CEO Mike Jeffries stop shaming and insulting plus-sized teenagers. After we staged a rally at the A&F flagship store (check out the video here), Jeffries broke his silence.

“We are fully committed to fostering a culture of diversity and inclusion,” he said, “one in which no young person should ever feel intimidated...for the clothes they wear.”

A&F also announced its launch of an anti-bullying campaign that promotes respect for teenagers of all sizes. Thank you for your part in making that happen.

Now, onto the next one: what’s pissing you off? Submit your own petition idea here.

UPDATE: #FitchPlease! We are delivering the petition and its over 15,000 signatures to Abercrombie today! Let's make a huge push: keep signing and sharing...we're going for 25,0000!

“We want to market to cool, good-looking people. We don’t market to anyone other than that.”

That’s from Mike Jeffries, CEO of Abercrombie & Fitch.

Apparently “cool” and “good-looking” only means “skinny.” Guess that’s why Abercrombie doesn’t offer girls’ sizes above a Large or size 10.

While competitors like H&M and American Eagle offer plus-size and XL clothing for females, Abercrombie’s CEO seems OK excluding people who aren’t skinny.

“A lot of people don’t belong [in our clothes],” he says. “And they can’t belong.”

Hmm...so someone who wears size XL isn't good enough for A&F?

Besides Jeffries being a complete jerk, his discriminatory attitudes are reflected in A&F’s size assortment. Anyone else mad about that? Help us in demanding the following, and we’ll deliver your name and the other signatures to the A&F headquarters.

Letter

To Mike Jeffries, CEO of Abercrombie & Fitch:

I think it's wrong that you think some people "don't belong" in A&F clothes. You need to change your attitude - and your store's selection.

A&F should offer girls' clothes above a Large of size 10. Please add clothing to the assortment that all people can wear, regardless of their body type.

Thank you,

[your name]

Updates

This petition is now closed. Thank you for your support. What else is making you mad? Submit your own petition idea.

----------------

UPDATE: You said, “Fitch, please!” A&F listened.

We delivered your 15,000+ signatures to Abercrombie, demanding CEO Mike Jeffries stop shaming and insulting plus-sized teenagers. After we staged a rally at the A&F flagship store (check out the video here), Jeffries broke his silence.

“We are fully committed to fostering a culture of diversity and inclusion,” he said, “one in which no young person should ever feel intimidated...for the clothes they wear.”

A&F also announced its launch of an anti-bullying campaign that promotes respect for teenagers of all sizes. Thank you for your part in making that happen.

Now, onto the next one: what’s pissing you off? Submit your own petition idea here.

UPDATE: 15,000 signatures, wow! We're going to delivery your name and all the others to Abercrombie and will keep you posted. Thank you for making your voice heard and advocating for the respect of all people, now matter what their size or how they look.

UPDATE: After meeting with youth activists, Mike Jeffries has issue another apology. Here's what he said:

“We look forward to continuing this dialogue and taking concrete steps to demonstrate our commitment to anti-bullying in addition to our ongoing support of diversity and inclusion. We want to reiterate that we sincerely regret and apologize for any offense caused by comments we have made in the past which are contrary to these values.”

This is a promising step in the right direction. Keep signing and sharing until Abercrombie respects people of all body types by offering clothes for everyone.

UPDATE: The CEO of Abercrombie has issued an apology today. Kind of. He says the company is committed to "diversity and inclusion." Now we want him to prove it. Keep signing the petition and telling Mike Jeffries to offer clothes for people of all sizes. His words are a start, but it's time for action.

UPDATE: 6,000 signatures! Keep sending to friends and tweeting @Abercrombie...10,000, here we come.

UPDATE: We reached 3,000 signatures! Sign and share, share, share. Don't forget to tweet @Abercrombie. Down the with intolerance and discrimination.

UPDATE: We received over 1,000 signatures in less than a day. Let's push for that 10,000: keep signing and sharing!

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Reasons for Signing

mayra m

3 months 2 weeks ago

It doesn't matter if you are skinny or thick or anything, people should be able to wear clothes that would make them look good and feel comfortable at the same time. Not just skinny people are popular, at my school, we don't care what you wear most of the time, if you are chill with us then we are chilll with you basically

Becky T

3 months 2 weeks ago

The problem with this is that not every size 10+ body is the same and is caused by the same things. I could fit into a size six, if I didn't have to worry about shirts, jackets and dresses fitting my large cup size how they should a girl with a smaller cup size.

Derrick S

3 months 2 weeks ago

Ceo Jeffries you are still a fucking bully! piss off jerk, fat, obese, skinny, perfect, average it dont fuckin matter its the heart that counts!

Derrick S

3 months 2 weeks ago

Ceo Jeffries you are still a fucking bully! piss off jerk, fat, obese, skinny, perfect, average it dont fuckin matter its the heart that counts!

Derrick S

3 months 2 weeks ago

Ceo Jeffries you are still a fucking bully! piss off jerk, fat, obese, skinny, perfect, average it dont fuckin matter its the heart that counts!

Signatures

Aaron b

1 month ago

Kaylee B

1 month ago

Leigha F

1 month ago

Desiree L

2 months ago

brieanne l

2 months ago

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CEO of Abercrombie: Offer Clothes for People of All Body Types

Petition

Reasons for Signing

mayra m

Becky T

Derrick S

Derrick S

Derrick S

Signatures

Aaron b

Kaylee B

Leigha F

Desiree L

brieanne l

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CEO of Abercrombie: Offer Clothes for People of All Body Types

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Petition

Reasons for Signing

mayra m

Becky T

Derrick S

Derrick S

Derrick S

Signatures

Aaron b

Kaylee B

Leigha F

Desiree L

brieanne l

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