My plan of action is to start a campaign that uses the media and events to promote it's idea. This issue should be approached with different philosphies ad strategies. It should be treated as buisness. The media ad buisnesses are able to brainwash consumers Ito supporting and idea or buying a certiam product. By using viral marketing ad these strategies we can get our idea across everyone and create extreme demand fr the green market as well as change the consumerist ways of the public.