OneShot
Vital Stats
Tyler E
Tempe, AZ- People Doing It15
The Problem
In the 2009 epidemic season, 78,416 suspected cases of meningococcal meningitis were reported in fourteen neighboring countries that make up Africa’s ‘meningitis belt’, the largest confluence of meningitis on Earth. (For map of meningitis belt, see appendix C1) Dust-winds, cold nights, and upper respiratory tract infections common to this region, in combination with the prevalence of regional HIV/AIDS, lead to rapid and extraordinary transmission of the meningococcal infection; a disease that left unchecked can kill within 48 hours of contraction. Due to the severity of this epidemic trend, the Serum Institute of India (SIIL) is manufacturing a vaccine conjugate engineered specifically for the meningitis belt of Africa. With the aid of the World Health Organization (WHO), the distribution of this vaccine will provide effective and efficient case management of reactive mass vaccinations in heavily hit epidemic districts. With this conjugate becoming available in early December 2010, it is estimated that these reactive mass vaccinations can prevent up to 70 percent of the already staggering number of cases.
Meningococcal disease is indiscriminate of geographic location, and even 7400 miles from the meningitis belt of Africa, the presence of this disease is still a huge issue in the United States, and right here in Tempe, Arizona. Being a communicable disease and incredibly easily transmitted in close quarters like dormitories and other university housing options, meningococcal meningitis is not only one of our countries’ most silent and deadly predators, it is also completely preventable with vaccination.
Meningococcal meningitis is a bacterial infection that claims the lives of nearly 2,600 individuals in the United States per year. The infection causes inflammation of the membrane surrounding a human’s brain and spinal cord, leading to symptoms that include commonly interchangeable ailments such as a fever, stiff neck, and headache, all of which can be prevalent within mere hours of infection . Without immediate medical treatment, infectees will die in as few as two days, and even with early medical attention up to 20 percent of patients will also diei. Among the survivors of the infection’s initial onslaught, upwards of 20 percent will experience permanent and life-changing ailments such as deafness, blindness, learning disabilities, or nervous system damagei.
In response to the international threat of meningococcal meningitis, OneShot is a non-profit organization that seeks to provide meningococcal meningitis vaccinations to college students living in dormitories and university housing, while also addressing the global issue at hand. In classic one-for-one fashion popularized by Tom’s Shoesiii, for every vaccine administered stateside OneShot will donate a vaccine to the meningitis belt of Africa.
In addition to vaccinations, OneShot plans to prevent meningitis through awareness and education campaigns, and the promotion of leading healthier and more fulfilling lives. Rather than addressing this is as medical issue with a social component, OneShot will take the reciprocal and make this a social issue with a medical component. OneShot will employ the aid of a vast range of campus groups and resources, providing opportunities to students for personal and professional development in all aspects of the organization. Aside from the non-profit entity, OneShot will also form a student-run club dedicated to additional means of fundraising, disease and immunization education, and inter-campus relations.
Plan of Action
• Local vaccines: OneShot will vaccinate ASU students by implementing a ‘vaccine drive’ at the University Housing Check-In event that all students living on campus are required to attend. This method will allow OneShot to bypass one of the initial barriers blocking success; accessibility. Of the thirteen health insurance companies ASU Health Services accepts, all thirteen offer coverage for the vaccine; OneShot is also currently working on partnering with AHCCSS to provide alternative payment solutions to students who lack traditional insurance.
o Metric for Measuring Success: OneShot will administer 200 vaccines to students living in dormitories and other university housing options.
• Global vaccines: OneShot will provide vaccinations to a clinic in the meningitis belt of Africa to administer cost-free immunizations.
o Metric for Measuring Success: OneShot will donate a number of vaccines greater than or equal to the amount of vaccinations provided stateside.
• Education/Advocacy: Meningitis awareness will be provided in several avenues, including incorporating advocacy into “move-in preparation” documents, distributing materials in high foot-traffic areas around campus and educating the parents of incoming students. Awareness will also be spread through a “pay it forward” word of mouth movement.
o Metric for Measuring Success: For every vaccine given, we will encourage individuals to tell three friends, resulting in 150 new potential customers after only 50 vaccinations.
While there is one company (Meningvax) currently working on providing the tailor-made vaccine to the meningitis belt of Africa, there are no like-minded organizations working to provide a solution to the local challenge of vaccinating our college students. OneShot will replicate the “one-for-one” business models of non-profit businesses, TOMS Shoes and Friends of TOMS; TOMS Shoes sells shoes around the world and donates a pair of shoes to a child in Africa for every pair sold, and Friends of TOMS, which organizes the ‘drops’ in Africa to deliver the shoes. OneShot is currently working to form a strategic partnership with Meningvax, the company providing vaccines in Africa with the largest foothold, to gain an ally that can assist with the distribution of OneShot’s donations globally.
As OneShot grows, a student-run club will be organized at ASU. This club will exist to facilitate campus connections and relations, as well as organize additional fundraising events, aid in the advertising campaigns organized by OneShot’s management entity, and assist in providing education and advocacy for meningococcal meningitis around campus.
OneShot plans to grow and scale by incorporating additional universities into the program. OneShot’s initial expansion metric will be focused on the idea “for every additional university OneShot expands to, OneShot will expand to two additional clinics in Africa.” OneShot will expand and form ‘sister clubs’ at these campuses that will emulate the actions of ASU’s OneShot club. This impact will resonate across the country through grassroot and viral advertising in hopes that the meningococcal meningitis vaccine becomes a social status quo and every campus has a OneShot entity.
