Coldplay via red.msn.com
Today is the 20th Anniversary of World AIDS Day-- a day where people around the world come together to bring attention to the global AIDS epidemic. We've come a long way since 1988, but we still have a long way to go. Today is the day to remember victims of AIDS, and also to make a pledge to help stop AIDS. And of course celebs are spreading the word about AIDS prevention, and helping to raise vital funds to stop the virus.
You’ve probably heard of the global (RED) campaign which donates a portion of products sold to the Global Fund to buy medicine for people living with AIDS in Africa. Well now they’ve launched (RED) WIRE today, a new website to feature exclusive music artists and videos.
For $5 a month, you’ll get a subscription to their online music mag, and half of your donation will go to the Global Fund. Featured artists such as U2, Jay-Z, Elton John, and Bob Dylan, and the Killers are donating songs to the webzine. You can find a Bob Marley cover by John Legend, a new collaboration from Kylie Minogue and Coldplay, and of course a special message from (RED) spokesman Bono. The (RED) campaign has raised almost $120m for the Global Fund since launching in 2006.
Carla Bruni-Sarkozy, first lady of France and former fashion model, has been named ambassador for the Global Fund to Fight AIDS. She will act as a voice for mothers and children affected with AIDS, and speak out on the need to give families the means to fight the disease.
You can also educate yourself on AIDS in Africa by tuning in to watch Madonna's documentary I Am Because We Are, tonight at 9 PM on the Sundance channel. Find out other ways you can support victims of HIV/AIDS today!