The Problem

Paper and plastic make up almost half the waste in landfills. Also, Americans only recycle about half the aluminum cans we use.

The Solution

Research proves that when people see others recycling, they're more likely to follow that person's lead.

Brackets! Buzzer beaters! Oh, baby! You don’t have to be a basketball fan to protect the planet during March Madness. Just use a recycling bin as a hoop and have someone snap a pic of you slamming in a bottle or a can.

What You Get

Sign up to learn how you can go green during March Madness.

Protect the planet!

A campaign. Join over 6 million members taking action. Any cause, anytime, anywhere.