Social Revolution through Fashion Solutions- Slate Theory

Official Dosomething.org Project

The Problem

The name of my company is Slate Theory. It is a teeshirt and hoody fashion line that uses artistic expression, the power and impact of fashion, and the buying power that consumer's hold to create a brand built upon the principle of ubuntu "I am because we are". A hip-hop creative funky urban street chic vibe with a social mission as the foundation of the entire venture. The corporate social responsibility aspect is not merely an attatched word to boost sales, but it is truly devised based on giving back locally and globally. The focus on my philanthropy efforts are going to be geared towards the youth, the elderly, latinos and african americans. The company is based on a 50% 50% goal- once the company breaks even, hald the proceeds will go towards creating programs, events, scholarships to benefit others.

Plan of Action

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